Grupo GSS: Servicios de Atención al Cliente, Marketing Telefónico y Outsourcing


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nov 03

"SOCIAL CRM: listening for real."


Vicente Lopez, President of GSS Group, publishes an article of interest for large companies about the importance of ACTING in the social media, and change from the PASSIVE role of monitoring online reputation, to an ACTIVE role predicting behaviours, extrapolating data and acting directly with the internet users.


Learn everything about the real Social CRM.



Read the complete article in the Spanish version of the Harvard Deusto Business Review Escucha comercial activa.